March 3, 2015 – Hello fellow SQL Community Members! It's been a great year for PASS and a banner year for SQLSaturday in particular! By the time you read this post, we will have announced our 100th SQLSaturday event for this fiscal year. By comparison, it took us 1,480 days to complete our first 100 events. Event 200 came 510 days later, followed by event 300 after another 572 days. Thanks to the global growth of PASS and SQLSaturday and the determination and passion of our community and our organizers, we hit this last benchmark in record time.
Take some time right now to give yourselves a well-deserved pat on the back. I'll wait...
Now that we've reached this milestone and as we look to the future of SQLSaturday, I think it's time to make a small change. This adjustment will help to provide a more environmentally sustainable program while enabling our individual organizers to buy promotional items that won't expire at the end of each year. Here's the plan: We're doing away with the numbering scheme that we've traditionally used for individual events. Instead, we're going to identify individual SQLSaturdays by the name of the city or region in which they are hosted. For example, the next time we produce a SQLSaturday in Kalamazoo, we'll call it just that – SQLSaturday Kalamazoo – rather than SQLSaturday Kalamazoo #501. Behind the scenes, we'll still use the same URL constructs and numbering (for internal purposes), but we'll market each event sans numbers. This means that we can re-use undistributed materials from year-to-year, and we can order in larger quantities for lower per-unit prices. This change allows for one of the things I love to preach about when I speak at SQLSaturdays: consistency.
I'm sure that some of you might have different ideas on the matter… perhaps ideas that lay somewhere between what I'm proposing and the status quo. The PASS Board of Directors really wants your input in the matter. We're planning on making this change mid-year, so if you want to make your voice heard, whether to let us know that you agree with the plan or to propose an alternative, reach out to the SQLSaturday Team at email@example.com, using the Subject line "SQLSaturday Renaming Plan."
I think the time has come for this minor marketing change, and I want to offer up full transparency. I have the privilege to help guide the program, but it's our amazing local organizers who continue to push us forward with such a successful program day in and day out! Please let us know here at the Board and PASS HQ what you think – and help shape the future of PASS and SQLSaturday.
– Tim Ford
PASS Director, SQLSaturday