Convince Your Boss


You know why you have to be at the PASS Business Analytics Conference. However, there is one more person who needs convincing: Your boss. To help you get buy-in from your manager, we’ve put together a letter you can customize with the top reasons your business will benefit from your attendance.

Dear (manager’s name),

The PASS Business Analytics Conference is coming up April 10-12 in Chicago, and after doing some research, I’ve found this to be the best analytical conference to attend to give our department the greatest return on investment.

I have carefully reviewed the conference sessions and found that the following, in particular, tie directly to our current initiatives: (insert sessions here). These sessions are presented by the best and brightest from Microsoft and the BA Community, and what I am most excited about is the take-away knowledge that will let me hit the ground running when I return to the office. After the conference, I would like to schedule a debrief so I can share what I’ve learned with the rest of our team. As we know firsthand, the world of data is changing rapidly, and what I’ll learn at the Business Analytics Conference will help us better predict our business performance and remain competitive.

In addition to learning specific ways to improve our business analytics, here are some other ways my attendance will benefit the company:

  • Learn Best Practices - I will learn from the top industry and Microsoft experts about real-world solutions and gain prescriptive technical guidance in how to capture the value of business analytics for our organization.
  • Remain Competitive - I will learn what we need to know about the latest advances, roadmaps, and strategic vision for the Microsoft Business Analytics platform, getting insight about what’s important now and what we need to be considering for the future.
  • Network with Industry Leaders - I will be able to connect with best-in-class leaders, all under one roof, and ask questions about our most pressing business problems.

I am passionate about how data can transform business and would like the opportunity to attend the Business Analytics Conference to see how we can make better data-driven decisions and take our company to the next level.

If I register on or before March 15, I can save on the registration fee.

Thank you for your consideration,

(your name)


Download and customize your own letter