﻿BEGIN:VCALENDAR
VERSION:2.0
CALSCALE:GREGORIAN
PRODID:-//ddaysoftware.com//NONSGML DDay.iCal 1.0//EN
BEGIN:VEVENT
DESCRIPTION:Introduction to Microsoft’s Master Data Services (MDS)\n \nComp
 anies struggle with consolidating the same set of data from multiple syste
 ms to accurately report on critical business information.  For example\, h
 aving customer lists in multiple systems that often have the same customer
  in more than one list\, sometimes with a different spelling.  Master Data
  Services is bundled with SQL Server 2012 to help resolve many of the Mast
 er Data Management issues that companies are faced with when integrating d
 ata.  In this session\, James will show an overview of Master Data Service
 s 2012\, including the out of the box Web UI\, the highly developed Excel 
 Add-in\, and how to get started with loading MDS with your data.\n \nSpeak
 er bio:\nJames Serra is currently a Data Warehouse/Business Intelligence/M
 DM architect and developer with over 25 years of IT experience.  James sta
 rted his career as a software developer\, and then was a DBA for 12 years\
 , and for the last six years he has been working extensively with Business
  Intelligence using the SQL Server BI stack (SSAS\, SSRS\, and SSIS).  Jam
 es has been at times a permanent employee\, consultant\, contractor\, and 
 owner of his own business.  All these experiences along with continuous le
 arning have helped him to develop many successful data warehouse and BI pr
 ojects.  James is a noted speaker\, blogger (JamesSerra.com)\, and contrib
 uting editor for SQL Server Pro magazine.\n\nJames has earned the MSCE: SQ
 L Server 2012 Business Intelligence\, MSCE: SQL Server 2012 Data Platform\
 , MCITP: SQL Server 2008 Business Intelligence Developer\, MCITP: SQL Serv
 er 2008 Database Administrator\, and MCITP: SQL Server 2008 Database Devel
 oper\, and has a Bachelor of Science degree in Computer Engineering.  More
  info is at http://www.linkedin.com/in/jamesserra
DTEND:20121220T190000Z
DTSTAMP:20130521T211454
DTSTART:20121220T180000Z
LOCATION:http://dataarch.sqlpass.org/
SEQUENCE:0
SUMMARY:Introduction to Microsoft’s Master Data Services (MDS) by James Ser
 ra
UID:2dd459d1-c8ae-4477-b93a-1aa66ddd9083
END:VEVENT
END:VCALENDAR
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     