SQL MVP & Product Owner, Data Management, GoDaddy.com
Michelle Ufford is an author, presenter, award-winning blogger, and well-known thought leader in the data industry. She has worked with virtually every aspect of the data lifecycle over the past 16 years and particularly enjoys data monetization and predictive analytics. Presently, Michelle is focused on Big Data technologies, including Hadoop, Teradata, and PDW. She leads the Data Management team at GoDaddy, where she aims to make the company’s petabytes of data easy to discover, understand, and consume. Michelle can be found on Twitter @sqlfool.