PASS Summit 2010 Keynotes
Top Microsoft SQL Server executives will take center stage in a series of can’t-miss keynote addresses at PASS Summit 2010.
Be the first to hear some very exciting product news to be announced by Ted Kummert, Sr. V.P. of Microsoft's Business Platform Division. Get the latest in Microsoft BI news and more from Quentin Clark, General Manager of the Database Systems Group at Microsoft. And don't miss David DeWitt deliver one of his wildly popular technical keynotes, this year on Query Optimization 101, as chosen by you, the PASS community!

Senior Vice President, Business Platform Division
Microsoft Corp.
Ted Kummert will open Day 1 of PASS Summit 2010 by highlighting continued innovation across Microsoft’s business and information platform. Kummert will explore Microsoft’s key technical investments that help solve the toughest issues for various roles across an organization, from IT Professionals to developers. Kummert will explore Mission Critical applications, getting the most out of your datacenter, and the accessibility of Business Intelligence in an effort to deliver on Microsoft’s vision of enabling data platform customers to be more efficient through integrated tools. Some exciting product announcements will also be shared exclusively with PASS attendees so you won’t want to miss out!

Technical Fellow, Data and Storage Platform Division
Microsoft Corp.
You voted, and the results are in: Dr. David DeWitt will be speaking on Query Optimization 101 during the most anticipated keynote of PASS Summit 2010!
“In two short years, giving a keynote at the PASS Summit has become a highlight of my year,” noted Dr. DeWitt, Technical Fellow with Microsoft’s Jim Gray Systems Lab. “This year, I am excited to have the opportunity to talk about SQL query optimization, why it is hard to always produce good plans, and new technologies that offer the promise of better plans in future releases of SQL Server.”
Query optimization is the process of compiling a SQL query into an executable plan that is as efficient as possible. While the basic fundamentals for cost-based query optimization were first described in a seminal paper by Pat Selinger of IBM Research in 1979, optimizing complex queries continues to be very challenging 30 years later. In this talk, David DeWitt will describe the fundamentals of query optimization, why it remains a very hard problem today, and present several recent research results that promise to improve the quality of plans produced in the years to come.
David J. DeWitt is a Technical Fellow in the Microsoft Data and Storage Platform Division. DeWitt’s role is creating and leading the Microsoft Jim Gray Systems Lab, a new advanced development center in Madison, WI, for Microsoft, in association with the University of Wisconsin-Madison Computer Sciences Department. DeWitt came to Microsoft from the Computer Sciences Department at the University of Wisconsin, which he joined in September 1976 after receiving his Ph.D. from the University of Michigan. He served as department chair from July 1999 to July 2004 and held the title of John P. Morgridge Professor of Computer Sciences when he retired from the University of Wisconsin.
Register for PASS Summit 2010 today!